In 2013, the Fullerton Library of Orange County installed a “book vending machine” across the street from their local train station. The goal was to get commuters to grab a book for their commute, and it turned out to be very successful. The machine was the first of its kind in OC, and gave readers over 500 titles to choose from. It is also free for users!
This connects to the initiative in Brazil, where subway cards were programmed into the back of books in hopes to encourage reading on public transport. This is an interesting way to approach the goal of improving literacy; it is a trend that we are hoping to encourage people to read during these lull periods, such as a commute. I think it is good to emphasize that while it is easy to just sit and scroll through your phone during a time such as this, it is just as convenient to read a book! I sometimes need this reminder, as well 🙂 Taking small moments out of our own busy days to read a book will be extremely rewarding.